In Pakistan the life style of people is changing with
a fast pace. Their life has become more money and time oriented. There is a
major shift in the values of the people of Pakistan. People now prefer western
life style rather than the traditional one. Everyone wants that he or she wear
new shoes at every occasion. Especially it is a race between ladies to have
more and matching shoes with her dresses which are more trendy and fashionable.
The global fashion market is growing by leaps and bounds and indeed, the
fashion footwear industry is no exception. Clive
shoes is one of the fastest growing shoe company in Pakistan. Clive
targeting all the upper and lower class customers with competitive pricing
ranges. Their focus is to provide
comfortable and reliable shoes. Clive
has also the facility to provide products to their online customers and sell
their shoes online all around the
Pakistan. For better customer relationship, they have a separate department who
handles all the queries and resolve the problems of their customers in timely
manner. In marketing, Clive is using electronic and print media for the
promotion of their shoes. They are effectively using the ATL and BTL
promotions. Before the start of every campaign they launch their media where
their outlets are located. The company also puts a lot of emphasis on
motivating, educating staff and also focusing on the career development of its
employees to promote its products in an effective and socially acceptable
manner. Clive is a brand that caters to local needs but also finds a place for
itself on the international platform.
Clive shoes launched a loyalty program for their
customers as well. Anyone can be eligible for loyalty card after the purchase
of Rs. 3500/ and above on a single slip. On purchasing from fresh stock 10
points will be added which can only be redeem on fresh stock. One point will be
equivalent to one rupee. Clive’s approach is to provide comfortable and
reliable shoes with the best quality in the market. The Clive shoes obtained 19
outlets throughout Pakistan, mainly 7 in the Lahore market. By 2025, they will
achieve its annual sales targets with prestigious brands, more than 50 retail
outlets and cutting-edge comprehensive sales in Pakistan.
Products:
Clive offers a wide variety of footwear products to
its customers. Our product range includes:
• Ladies
Footwear
• Men’s
shoes
• Children’s
shoes
• Jewels
for ladies
• Bags
Clive recently launch their premium collection. Check out now
www.cliveshoes.com
